{"id":14012,"date":"2022-12-18T16:00:27","date_gmt":"2022-12-18T12:00:27","guid":{"rendered":"https:\/\/havenhomeph.com\/work-specialization\/"},"modified":"2025-05-08T11:14:28","modified_gmt":"2025-05-08T07:14:28","slug":"work-specialization","status":"publish","type":"post","link":"https:\/\/havenhomeph.com\/en\/work-specialization\/","title":{"rendered":"Work specialty"},"content":{"rendered":"

iMasar Program<\/strong><\/h3>\n

iMasar is an intensive multi-month program focused on business English communication across all professional domains. The program consists of three core stages:<\/p>\n

\n

1) GO ENGLISH (Foundation Stage)<\/strong><\/h3>\n

This initial 40-hour stage builds a solid foundation in general business vocabulary and communication, divided into two courses:<\/p>\n

    \n
  • \n

    Market Leader 1<\/strong>:
    \nCovers real-world business English through practical expressions, scientific terminology, and daily professional interactions.<\/p>\n<\/li>\n

  • \n

    Market Leader 2<\/strong>:
    \nEnhances\u00a0listening and speaking skills<\/strong>\u00a0for business contexts (e.g., hotel bookings, travel arrangements, pricing negotiations) using industry-specific terms.<\/p>\n<\/li>\n<\/ul>\n

    \n

    2) COMPANY ENGLISH (Specialization Stage)<\/strong><\/h3>\n

    A 60-hour advanced tier addressing real-world business demands, with three focus areas:<\/p>\n

      \n
    • \n

      English for Customer Care<\/strong>:
      \nTrains sales, customer service, and frontline staff (banks, hotels, call centers) in effective client communication strategies.<\/p>\n<\/li>\n

    • \n

      English for Marketing & Advertising<\/strong>:
      \nCovers marketing strategies, ad design, campaign discussions, and research terminology.<\/p>\n<\/li>\n

    • \n

      English for Emails<\/strong>:
      \nTeaches professional email writing\u2014responding efficiently, using diplomatic language, and mastering standard\/business expressions.<\/p>\n<\/li>\n<\/ul>\n

      \n

      3) WORKING ENGLISH (Professional Mastery Stage)<\/strong><\/h3>\n

      The final 60-hour stage for achieving elite business proficiency:<\/p>\n

        \n
      • \n

        English for Meetings<\/strong>:
        \nSkills to confidently lead\/participate in meetings: scheduling, proposing ideas, handling disagreements, and cross-cultural communication.<\/p>\n<\/li>\n

      • \n

        English for Presentations<\/strong>:
        \nTechniques for delivering impactful English presentations, including visual aids (charts\/graphs), Q&A handling, and closing strategies.<\/p>\n<\/li>\n

      • \n

        English for Business Writing<\/strong>:
        \nPolishes professional writing for emails, memos, and reports\u2014emphasizing clarity, logic, and formal structure.<\/p>\n<\/li>\n<\/ul>\n

        \n

        Program Outcomes:<\/strong><\/h4>\n

        \u2714 Industry-aligned fluency for\u00a0global business environments<\/strong>.
        \n\u2714 Mastery of\u00a0specialized terminology<\/strong>\u00a0(marketing, customer service, corporate communications).
        \n\u2714 Confidence in\u00a0high-stakes professional scenarios<\/strong>\u00a0(meetings, presentations, negotiations).<\/p>\n

        Ideal for professionals targeting\u00a0multinational workplaces<\/strong>\u00a0or seeking to\u00a0elevate their corporate English skills<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"

        iMasar Program iMasar is an intensive multi-month program focused on business English communication across all professional domains. The program consists of three core stages: 1) GO ENGLISH (Foundation Stage) This initial 40-hour stage builds a solid foundation in general business vocabulary and communication, divided into two courses: Market Leader 1: Covers real-world business English through practical expressions, scientific terminology, and daily professional interactions. Market Leader 2: Enhances\u00a0listening and speaking skills\u00a0for business contexts (e.g., hotel bookings, travel arrangements, pricing negotiations) using industry-specific terms. 2) COMPANY ENGLISH (Specialization Stage) A 60-hour advanced tier addressing real-world business demands, with three focus areas: English for Customer Care: Trains sales, customer service, and frontline staff (banks, hotels, call centers) in effective client communication strategies. English for Marketing & Advertising: Covers marketing strategies, ad design, campaign discussions, and research terminology. English for Emails: Teaches professional email writing\u2014responding efficiently, using diplomatic language, and mastering standard\/business expressions. 3) WORKING ENGLISH (Professional Mastery Stage) The final 60-hour stage for achieving elite business proficiency: English for Meetings: Skills to confidently lead\/participate in meetings: scheduling, proposing ideas, handling disagreements, and cross-cultural communication. English for Presentations: Techniques for delivering impactful English presentations, including visual aids (charts\/graphs), Q&A handling, and closing strategies. English for Business Writing: Polishes professional writing for emails, memos, and reports\u2014emphasizing clarity, logic, and formal structure. Program Outcomes: \u2714 Industry-aligned fluency for\u00a0global business environments. \u2714 Mastery of\u00a0specialized terminology\u00a0(marketing, customer service, corporate communications). \u2714 Confidence in\u00a0high-stakes professional scenarios\u00a0(meetings, presentations, negotiations). Ideal for professionals targeting\u00a0multinational workplaces\u00a0or seeking to\u00a0elevate their corporate English skills.<\/p>\n","protected":false},"author":366,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"slim_seo":{"title":"Work specialty - Higher Innovation Academy | \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0647\u0627\u064a\u0631 \u0627\u0646\u0648\u0641\u064a\u0634\u064a\u0646","description":"iMasar Program iMasar is an intensive multi-month program focused on business English communication across all professional domains. The program consists of thr"},"footnotes":""},"categories":[348,347],"tags":[],"class_list":["post-14012","post","type-post","status-publish","format-standard","hentry","category-english","category-languages-en","post-no-thumbnail"],"_links":{"self":[{"href":"https:\/\/havenhomeph.com\/en\/wp-json\/wp\/v2\/posts\/14012","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/havenhomeph.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/havenhomeph.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/havenhomeph.com\/en\/wp-json\/wp\/v2\/users\/366"}],"replies":[{"embeddable":true,"href":"https:\/\/havenhomeph.com\/en\/wp-json\/wp\/v2\/comments?post=14012"}],"version-history":[{"count":3,"href":"https:\/\/havenhomeph.com\/en\/wp-json\/wp\/v2\/posts\/14012\/revisions"}],"predecessor-version":[{"id":14278,"href":"https:\/\/havenhomeph.com\/en\/wp-json\/wp\/v2\/posts\/14012\/revisions\/14278"}],"wp:attachment":[{"href":"https:\/\/havenhomeph.com\/en\/wp-json\/wp\/v2\/media?parent=14012"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/havenhomeph.com\/en\/wp-json\/wp\/v2\/categories?post=14012"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/havenhomeph.com\/en\/wp-json\/wp\/v2\/tags?post=14012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}